Oro Agri , known for the orange petroleum growers use all over the macrocosm as an insecticide and antimycotic , is being accept over by Rovensa Group . The group of suppliers of biological craw protective cover agent has taken over the originally South - African Oro Agri , intending to grow , in particular in the US , Asia , and South Africa .
Dutch introductionIn the Netherlands , Oro Agri received the first admission for the Oroganic insect powder , the name of which is based on orange crude oil . This bounce , the insecticide was introduced . entree as fungicide in the Netherlands will follow in the future .
f.l.t.r . Helma Verberkt ( Glastuinbouw Nederland ) , Carol Pullen ( Oro Agri ) , Ike Vlielander ( Dümmen Orange ) and Martien Melissant ( Oro Agri ) at the presentation of Oroganic this bound
For agriculturalist and supplier , nothing will instantly alter with the take - over , according to Martien Melissant , the expression of the company in the Benelux .
" We are a substantial external blade and will become part of a mathematical group of other producers of craw protective cover agents which also operate under their own name . The synergism between the other crop trade protection products will certainly gain growers in the farseeing term . "
outside reachEric van Innis , CEO Rovensa , is happy with the take - over , which increases the external ambit of the group . " Oro Agri has establish up an impressive company with a oecumenical renowned brand . The companionship has a mountain of experience with regulation and noetic property . The customer - orient , technological go - to - mart strategy with a boots - on - the - ground approach are wholly in line of descent with the philosophical system and principle of Rovensa . "
Grown fastErroll Pullen , founding father and CEO of Oro Agri , looks back and ahead . " It has taken us twenty year to bend a one - man party into a expectant international player with a bombastic product portfolio and a distribution net in more than 75 countries . "
The lump started rolling in 2004 , from the minute the patent was issued for the operation of orange vegetable oil as insecticide . In 2011 , an entity was established in the Netherlands , in 2018 , a mill in Portugal and last saltation , Martien was at HortiContact .
Martien at HortiContact 2020 with an concerned grower
statistical distribution expansionsRecently , Oro Agri was given the chance to significantly amplify the distribution in North America . This double over the point of sale in the US . " In Latin America , Europe , Africa and Asia , our teams are also working with substantial statistical distribution expansions " , according to Pullen , who expects that joining Rovensa " will open up many new doors for the creation of completing products . "
The conclusion of the take - over will take place before the end of 2020 , it is anticipate . The shareowner of Omnia Holdings Limited , the investment group Oro Agri has been part of since 2018 , as well as certain amalgamation supervising authorities must give their approval for the take - over .
For more information : Oro Agriwww.oroagri.eu[email protected ]
Rovensawww.rovensa.com
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